Numero Group: By The Numbers


Cavern Sounds Open House: The Reactions
October 30, 2014, 12:21 pm
Filed under: Cavern

Reactions_doublex

Four eighth-graders from tiny Rolla, Missouri, had just three smalls amps, a single microphone, a snare drum, and a cymbal—more than enough to start a rock ‘n’ roll band. On May 30, 1968, the group achieved true underground status. “I lived in a town of 10,000 people. To come to the big city and drive through a cave to a recording studio was pretty impressive,” said Daniells. “I was only 15 years old, wasn’t even old enough to drive.” Cavern pressed up 250 copies of “In My Grave” b/w “Love is a Funny Thing.” The Reactions sold the Rock-labeled singles for a buck a pop and even achieved placement in the jukebox of the local Pizza Hut. Calls to the Pizza Hut of Rolla, Missouri revealed that said jukebox is no longer on premise, making purchase of Local Customs: Cavern Sounds the only sure-fire way to catch the hometown heroes at their most explosive.


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